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UI, UX: Graphical Representation - David W. Locke  0 comments
Last week on Twitter, we engaged in a conversation around the number of clicks, et.al. Afterwords, I went off to the bookstore and took up reading some more of "Whats Next?" by Max Brockman...
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Product Manager Team Composition and Communications Survey - David W. Locke  0 comments
The Product Manager Team Composition and Communications survey was intended to discover the structure of a product manager's communications with the various teams involved in a product release. The results of this survey pointed to the need for another survey that would capture drivers like organizational size and maturity, product lifecycle position, number of products managed, and competitive position of product in its category...
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Product Manager Career Goals Survey. - David W. Locke  1 comment
1. As a person working in product management, what is the next step in your career?..
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Product Strategist: Economic Indifference - David W. Locke  0 comments
Out on Twitter, I said that product managers need to manage with some level of economic indifference. Economic indifference has to do with the sensitivity to utils, a unitless measure of utility, in decision making...
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Product Strategist: Go, Story Maps, and Emergence, Part 2 - David W. Locke  0 comments
I've been out of commission lately with the failure of my transformer connection to my laptop. The laptop could not receive any power...
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Product Strategist: What I learned on the tweet stream of #PCamp09 - David W. Locke  0 comments
The Productologist offers his lessons learned from #PCamp09, in his blog post What I Learned @ #PCAMP09. Various participants tweeted from the sessions they attended, so last Saturday was a busy day...
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Product Strategist: Go, Story Maps, and Emergence - David W. Locke  0 comments
Last week as I read AgileProductDesign.com post "The new user story backlog is a map" at http://tinyurl.com/c3gk3c, the sketch and then fill in the details of this approach reminded me of Go. I know I’ve mentioned Go from time to time here...
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Product Strategist: Assumptions and Market Transitions - David W. Locke  0 comments
In this article, I'll comment on Tim Roche's post "The other death spiral" on his "Musings on Software Product Mangement and Marketing" blog at http://tinyurl.com/ajlj3k. Under Moore's technology adoption lifecycle (TALC) approach, assumptions made in any one of the serial markets would have to be reworked when you transitioned to the next market...
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Product Strategist: Yes, It's You - David W. Locke  0 comments
In the days before you went SaaS, a bug showed up on your bug list. It would hang around one release cycle or more...
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Product Strategist: Multisided Markets - David W. Locke  0 comments
Today, I'm building on yesterday's post on Freemium and Multisided Markets at http://tinyurl.com/bhpy66. I used my triangle model notation yesterday...
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Product Strategist: Freemium and Multisided Markets - David W. Locke  0 comments
Early in the week, I read the Tyner Blain post "Freemium Business Model" http://tinyurl.com/cm7vkw. As I read it, I jumped to multisided markets...
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Product Strategist: Product Shaped Hole - David W. Locke  0 comments
A few days ago, I read a post "The product owner and the product-shaped hole" on AgileProductDesign.com, see http://www.agileproductdesign.com/blog/2009/product_owner_and_problem_shaped_hole.html. So I've wanted to post on this topic...
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Product Strategist: Commercialization - David W. Locke  0 comments
In this post, I'll move from concept maturity that is signaled by bibliographic maturity, see http://www.noozit.com/article/.ee84ea0, to commercialization. A concept will be either convergent or divergent...
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Product Strategist: Bibliographic Maturity - David W. Locke  0 comments
Many advances in computing and communications technology originated in DARPA and DoD funded research programs. Some of these programs reveal themselves in SBIR RFPs...
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Product Strategist: Projects Become Processes - David W. Locke  0 comments
As software vendors, we build products and we ship them. We don't have the same view of software development as the programmers in an IT shop...
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Product Strategist: Strategic Marcom - David W. Locke  0 comments
Yesterday, I came across a comment to the On Product Management blog post "Should Product Management and Product Marketing be parts of the same department?" at http://tinyurl.com/db5xad. The commentor claimed that marcom is tacticle...
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Product Strategy: Conversions for Features II - David W. Locke  0 comments
In Product Strategy: Conversions for Features, I wrote about how the use of a control is equivalent to a conversion on a website. SaaS converts functionality into a collection of conversions...
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Product Strategist: Deaveraging - David W. Locke  0 comments
On twitter today, alsargent tweeted, "Short, insightful presentation on the stock market from @behaviorgap "Average is not Normal" http://tr.im/fsl6 [.]" Take a look. While the behaviorgap organization is talking about the stock market, there is some relevance to product strategy, product marketing, and development...
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Product Strategy: Conversions for Features - David W. Locke  0 comments
The idea of obtaining conversions for features came up over the past two days over in the product manger community out on Twitter. The tweet was a mention, like a keyword...
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Product Strategist: Regulatory Match and Regulatory Fit - David W. Locke  0 comments
Out on twitter, productmanagers shared a reference to this article, "Study Explores Motivation behind Decision Making in New Product Development Teams" in the Carolina Newswire. The article can be found at http://tinyurl.com/c5hzbl...
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About David W. Locke
[Locke, David W.]
Provides independed product management services. Built a comprehensive product strategy incorporating an architecture facilitating the market transitions in the technology adoption lifecycle. Currently focused on late market/recessionary tactics and strategies. Follow me on Twitter at https://twitter.com/DavidWLocke.
First Article: 30 Jul 2008
Articles Posted: 58
Status: silver medal Cub Noozer
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